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Venison Study

January 23, 2017 • Approved & Completed

Venison Study

The   feasibility study  investigated the production, marketing and sale of locally produced wild venison in and around the Wye Valley AONB. The study area  included woodlands experiencing highest impact from deer between Symonds Yat, Chepstow and Wentwood. It  investigated where wild venison is processed and sold, and how it is marketed. Also whether there is an opportunity to develop local marketing for wild venison and what gaps need to be covered to ensure the venison can be sourced, processed and marketed locally, using the benefit to woodland habitats as a marketing tool.

Recommendations produced within the study  inform future work on the local wild venison supply chain and further applications for funding to enable this work. It is hoped that this will enhance the economic benefit locally to all those within the venison supply chain, including woodland managers, stalkers, butchers, distributors and retailers.

The cost of the project is £10,020 with the RDP contribution being £4,800